Shot Show 2026

SHOT Show will be held on January 20–23, 2026 at the Venetian Expo and Caesars Forum in Las Vegas. The event covers sporting goods, outdoor equipment, security and enforcement-related products, accessories, technical components, and support services. With 2,700 exhibitors and thousands of professional attendees, the show spans an expanded exhibition area connected across both venues. Organized by the National Shooting Sports Foundation, it provides a business platform for retailers, buyers, and industry professionals seeking new products, sourcing opportunities, and partnerships, supported by access to manufacturers, distributors, and trade services.

Range of Exhibition

• Sporting & Outdoor Equipment:
  Airguns and airsoft products, crossbows, camping gear, hunting gear and accessories, survival kits/first aid, targets, treestands, vehicles for utility and recreation.
• Firearms & Components:
  Firearms, magazines and cartridges, reloading products, firearm barrels and parts, grips and stocks, maintenance and cleaning tools, gunsmith tools, locks, safes, racks, firearm cases.
• Protective & Safety Gear:
  Hearing protection, recoil-protection devices, eyewear, training and safety equipment.
• Apparel & Personal Gear:
  Men’s and women’s apparel, footwear, leather goods, bags, packs, and related equipment.
• Optics & Electronics:
  Scopes, sights, telescopes and accessories, lighting products, cameras and equipment, communications and GPS devices.
• Manufacturing & Trade Services:
  Custom manufacturing, retailer services, wholesaler/distributor services, international exhibitors, media and publications.
• Storage, Facilities & Range Equipment:
  Shooting-range equipment, feeder equipment, firearm cabinets, racks, and secure-storage solutions.

Target Audience

Sporting-goods retailers, outdoor-equipment buyers, security-equipment distributors, law-enforcement procurement staff, training-facility operators, shooting-range managers, wholesale buyers, trade agencies, product designers, manufacturing service providers.