Shandong Food and Drinks Fair 2025

Shandong Food and Drinks Fair will take place from November 21-23, 2025, at Shandong International Convention and Exhibition Center, covering 50,000 sqm and hosting 1,200+ exhibitors and 60,000+ visitors. As a premier trade event for the food, beverage, and alcohol industries, the fair brings together leading manufacturers, distributors, and traders to explore business opportunities, supply chain partnerships, and industry innovations.

Since its inception in 2006, the event has established itself as a key networking hub for China’s northern market, connecting regional specialty products, international trade delegations, and high-end brands. The exhibition will feature dedicated zones for city specialty products, wine and spirits, food ingredients, ready-to-eat meals, tea culture, and food processing & packaging solutions. Additionally, it will host business matchmaking sessions, networking forums, and product launches, enhancing opportunities for brand exposure, industry collaboration, and market expansion.

Organized by China General Chamber of Commerce, Shandong International Convention and Exhibition Group, and Shandong Provincial Liquor and Beer Associations, the fair continues to support industry growth by bridging suppliers with key buyers from across China and the global market.

Range of Exhibition

• City & Regional Specialty Pavilion: Exhibition of local specialty products, promoting city and regional brands and industries.
• International Trade Pavilion: National pavilions, cross-border e-commerce platforms, import/export service providers, bonded warehouse operators.
• Wine & Spirits Pavilion: Traditional liquor, premium Chinese baijiu, craft beer, wine and international spirits, alcohol industry services.
• Food & Beverage Pavilion: Snack foods, convenience foods, beverages, dairy products, baked goods.
• Food Ingredients & Seasonings Pavilion: Condiments, sauces, food ingredients, restaurant supplies, ready-to-eat meals, grain and oil products, frozen meats, agricultural products.
• Tea & Tea Culture Pavilion: Leading tea brands, premium teas, tea accessories, and tea-related culture exhibitions.
• Food Processing & Packaging Pavilion: Food packaging solutions, design, materials, processing machinery, printing technology, intelligent packaging, logistics, and labeling solutions.

Target Audience

Distributors and wholesalers, import/export traders, retailers and supermarkets, food and beverage manufacturers, hotel and catering industry professionals, e-commerce platforms, packaging and processing equipment suppliers, agricultural product suppliers, wine and spirits brands, government and trade associations