PLF

Global Private Label Fair (PLF) 2026

Date: Thu, Dec 3, 2026 – Sat, Dec 5, 2026

Global Private Label Fair (PLF) will take place from December 3 to 5, 2026, at the Shanghai New International Expo Centre. As Asia’s premier private label sourcing platform, PLF connects over 1,000 manufacturers with 35,000+ professional buyers across food, personal care, household essentials, health products, and pet goods. Organized to promote OEM/ODM cooperation and supply chain optimization, the event spans 50,000 sqm and brings together global suppliers and retailers for efficient sourcing and strategic partnerships. With growing demand for private-label innovation in Asia-Pacific, PLF is the go-to marketplace for discovering retail-ready solutions and launching new consumer product lines.

Range of Exhibition

  • Personal Care: Skincare, hygiene products, sanitization supplies, personal cleaning products, maternity and baby care items.
  • Home & Daily Essentials: Kitchenware, home textiles, storage solutions, household paper products, disposable goods, bathroom accessories, furniture, home cleaning supplies, stationery, toys, pet supplies, small household appliances.
  • Staple Food Ingredients: Grains, flour, edible oils, condiments, instant food, dried goods.
  • Fresh & Frozen Food: Fruits, vegetables, meat and poultry, eggs, seafood, soy products, frozen food, pre-packaged meals, fresh bakery items.
  • Snacks & Confectionery: Meat snacks, dried fruits, nuts, seafood snacks, puffed snacks, biscuits, pastries, candies, chocolates, jellies, festive treats.
  • Health & Nutrition: Dietary supplements, baby food, pet food.
  • Brand & Licensing Pavilion: Established brands, emerging brands, regional brands, traditional brands, brand licensing and IP collaborations.

Target Audience

Retailers, private label brand owners, food and beverage manufacturers, consumer goods distributors, e-commerce platforms, supermarkets and convenience stores, logistics and supply chain professionals, sourcing and procurement specialists, brand licensing professionals, packaging and design experts, industry consultants and analysts.
Event Link
Exhibitors
1000+
Area
50000 sqm
Audience
35000+
Event Type
International Exhibtion
Language
Chinese, English
Address
No. 2345, Longyang Road, Pudong New Area, Shanghai, China 中国上海市浦东新区龙阳路2345号
Subway
Subway Line 2, Maglev Train, Longyang Road Station; Subway Line 7 Huamu Road Station (Exit 2)
Bus
Take bus lines 581, 746, 798, 975, 976, 989, 1023, Daqiao Line 6, Longdong Line, Longlu Line, Longgang Express Line, Longlin Line, Longda Line, and Longhui Line, get off at Longyang Road Subway Station, transfer to Metro Line 7, get off at Huamu Road Station, walk 100 meters to the Expo Center, or take the free shuttle bus from Longyang Road Subway Station to the Expo Center.
Organizer

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