Global Private Label Fair (PLF) 2026
No content found
Global Private Label Fair (PLF) will take place from December 3 to 5, 2026, at the Shanghai New International Expo Centre. As Asia’s premier private label sourcing platform, PLF connects over 1,000 manufacturers with 35,000+ professional buyers across food, personal care, household essentials, health products, and pet goods. Organized to promote OEM/ODM cooperation and supply chain optimization, the event spans 50,000 sqm and brings together global suppliers and retailers for efficient sourcing and strategic partnerships. With growing demand for private-label innovation in Asia-Pacific, PLF is the go-to marketplace for discovering retail-ready solutions and launching new consumer product lines.
Range of Exhibition
- Personal Care: Skincare, hygiene products, sanitization supplies, personal cleaning products, maternity and baby care items.
- Home & Daily Essentials: Kitchenware, home textiles, storage solutions, household paper products, disposable goods, bathroom accessories, furniture, home cleaning supplies, stationery, toys, pet supplies, small household appliances.
- Staple Food Ingredients: Grains, flour, edible oils, condiments, instant food, dried goods.
- Fresh & Frozen Food: Fruits, vegetables, meat and poultry, eggs, seafood, soy products, frozen food, pre-packaged meals, fresh bakery items.
- Snacks & Confectionery: Meat snacks, dried fruits, nuts, seafood snacks, puffed snacks, biscuits, pastries, candies, chocolates, jellies, festive treats.
- Health & Nutrition: Dietary supplements, baby food, pet food.
- Brand & Licensing Pavilion: Established brands, emerging brands, regional brands, traditional brands, brand licensing and IP collaborations.
Target Audience
Retailers, private label brand owners, food and beverage manufacturers, consumer goods distributors, e-commerce platforms, supermarkets and convenience stores, logistics and supply chain professionals, sourcing and procurement specialists, brand licensing professionals, packaging and design experts, industry consultants and analysts.