Shanghai International Advertising Expo 2026

28th Shanghai International Advertising Expo (SIGN CHINA) is a globally recognized and industry-leading event in the advertising and signage sector. Since its inception in 2003, the event has grown into the (Oscar of the global advertising industry), attracting top-tier exhibitors and buyers from over 100 countries and regions.

Range of Exhibition

• Signage Production Equipment & Materials:
  Laser engraving machines, fiber laser cutting machines, CNC engraving machines, bending machines, slotting machines, polishing machines, 3D printers, signboards, acrylic sheets, PVC foam boards, aluminum composite panels, LED channel letters, neon signs.
• Indoor & Outdoor Digital Printing Consumables & Equipment:
  Printing media (banner fabric, mesh fabric, flag fabric), self-adhesive vinyl, reflective materials, vehicle wraps, laminating machines, printing support equipment.
• Digital Display, Commercial Lighting & Retail Design Solutions:
  LCD advertising screens, holographic projection, touch screens, LED displays, OLED panels, LED modules, smart advertising displays, interactive retail solutions, exhibition & display materials, store signage, commercial lighting solutions.
• Indoor & Outdoor Inkjet Printing & Digital Textile Printing:
  Large-format inkjet printers, UV flatbed printers, textile sublimation printers, heat transfer printing machines, sublimation ink, eco-solvent inks, textile printing materials.

Target Audience