World Winter Sports Expo will take place from October 16 to 19, 2025 at Beijing Shougang Convention and Exhibition Center, Halls 7 and 8. Featuring winter and alpine technologies, national and international winter sports units, winter tourism destinations, personal winter sports equipment, and sports technology innovations, the expo hosts over 400 exhibitors and attracts more than 20,000 visitors across 20,000 square meters. Organized by Aiqi Exhibition Co., Ltd., the event supports the growth of China’s ice and snow sports industry, promotes winter sports development, and integrates global resources to enhance public participation and industry innovation.
Range of Exhibition
- Winter and Alpine Technologies: Telescopes, snow grooming machines, ski lifts, cable car investment, indoor snow technologies, ski slope planning, and ice sports facilities
- National and International Winter Sports Organizations: Winter sports federations, international units, ski slope and operation planning, winter sports equipment manufacturers
- Provincial and City Group Exhibits: Regional winter sports investment, tourism and sports resources, ski resorts, and winter tourism development
- Winter Tourism Destinations: Large ski resorts, holiday areas, specialty villages, clubs, ice and snow festivals
- Winter Sports Economy Development: Snow sports culture, industry development, economic integration, promotion of Olympic heritage
- Winter Sports Personal Equipment: Skis, goggles, helmets, bindings, ski suits, boots, gloves, protective gear, snowboards
- Winter Sports Education and Industry Services: Ice and snow colleges, talent training, research, ski resort design, IP development, operational management, financial and technical services
- Sports Technology: AR/VR, intelligent media, big data systems, training platforms, sports innovation, e-commerce, software development, livestreaming
Target Audience
Winter sports professionals, Sports equipment manufacturers, Tourism operators, Sports technology developers, Event organizers, Outdoor enthusiasts, Athletic trainers, Investors, Government bodies, Media representatives