Vietnam International Franchise Show (VIFS) 2026

Vietnam International Franchise Show (VIFS) will be held from October 29–31, 2026 at the Saigon Exhibition and Convention Center (SECC), featuring franchises in food and beverages, beauty and healthcare, clothing and fashion, retail and wholesale, start-up concepts, education and training consultation, and retail technology. The event hosts 235 exhibitors, attracts 19,123 visitors, and spans 4,400 sqm. Organized by COEX, VIFS provides visitors with access to domestic and international franchise brands, networking opportunities, and insights to expand business or enter the Vietnamese market. It is Vietnam’s largest and only franchise-focused exhibition, with over a decade of experience connecting global and local franchise organizations.

Range of Exhibition

• Retail Technology: retail tech equipment, retail interior equipment, retail services, internet retailing.
• Franchise Concepts: food and beverages, beauty and healthcare, clothing and fashion, retail and wholesale, start-up concepts, education and training consultation, other specialized retail.

Target Audience

Franchise investors, entrepreneurs, business owners, retail operators, food and beverage brand managers, beauty and healthcare brand managers, start-up founders, business consultants, education and training providers, industry associations.