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Shenzhen International Brand Underwear Expo 2026

Date: Wed, Mar 25, 2026 – Fri, Mar 27, 2026

Shenzhen International Brand Underwear Expo will be held from March 25 to 27, 2026 at the Shenzhen Convention and Exhibition Center. It showcases intimate wear, shapewear, sports underwear, men’s and maternity lingerie, sleepwear, loungewear, socks, fabrics, trims, accessories, design, and production equipment. Organized by leading national and local associations, the event supports brand exposure, trade negotiation, design innovation, and global exchange. Featured events include the Golden Dudou Awards, U30 Global Lingerie Summit, China Lingerie Forum, original design contests, supermodel competitions, and product debuts.

Range of Exhibition

  • Intimate Apparel:
    Bras, shapewear, functional underwear, maternity underwear, health-focused lingerie, men’s underwear, briefs.
  • Loungewear & Sleepwear:
    Homewear, pajamas, thermal wear, T-shirts, babywear, kidswear.
  • Swimwear & Socks:
    Swimsuits, beachwear, socks, towels.
  • Materials & Accessories:
    Yarns, lace, embroidery, fabrics, trims, underwear components.
  • Equipment & Design:
    Sewing machinery, design software, lingerie-related creative services.

Target Audience

Underwear brand owners, garment manufacturers, textile suppliers, fashion designers, retail buyers, e-commerce platforms, live-stream sellers, sourcing agents, distributors, industry media.
Event Link
Exhibitors
1000+
Area
100000 sqm
Audience
80000+
Access
Free Access
Event Type
International Exhibtion
Language
Chinese, English
Address
No. 8 Jianguo Road, Fuhua 3rd Road, Futian Center District, Shenzhen, China 深圳市福田中心区福华三路, 建国路8号
Subway
Line 4: Convention and Exhibition Center Station
Bus
15, 50, 56, 64, 80, 109, 211, 235, 371, 374, 375, K578, Airport 9

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