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Middle East EuroShop Expo will be held from October 26–28, 2026 at Dubai World Trade Centre. The exhibition covers shop fitting, store design and visual merchandising, retail technology, retail materials and surfaces, retail lighting, retail marketing, expo and event marketing, retail refrigeration systems, food service equipment, energy management and technology, and industry general services. Hosting 200 exhibitors and attracting 9,000 visitors across 8,400 sq.m., the event provides retailers, designers, and technology providers with opportunities to discover innovations, network, and enhance the shopping experience. Organized by Messe Duesseldorf Gulf Office, Middle East EuroShop Expo brings global retail expertise to the MENA region.
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