26th CBME Shanghai International Children-Baby-Maternity Expo will run from July 15 to 17, 2026 at the National Exhibition and Convention Center (Shanghai). It features maternity and baby products, strollers, car seats, baby food and nutrition, toys, apparel, footwear, hygiene, smart home appliances, and supply chain services. With 3,200+ exhibitors, over 100,000 professional visitors, and 200,000 sqm of exhibition space, the event is organized by Informa Markets. Visitors aim to discover product innovations, source OEM/ODM solutions, explore cross-border opportunities, and stay updated on consumer trends. The event also hosts CBME Toy & Education Expo, CBME Fashion Show, and Supply Chain Expo.
Range of Exhibition
- Maternity & Baby Products:
Feeding tools, skincare, diapers, hygiene products, cups, smart home devices, postpartum recovery, oral care, personal care, maternal product supply chains.
- Baby Food & Nutrition:
Infant formula, nutritional supplements, snacks, functional food.
- Toys & Educational Products:
Educational toys, indoor play equipment, learning furniture, art supplies, stationery, schoolbags, lighting, early learning tools and programs.
- Strollers, Car Seats & Furniture:
Strollers, car seats, dining chairs, cribs, outdoor ride-on toys.
- Children & Infant Apparel & Accessories:
Babywear, children’s clothing, shoes, textiles, accessories, fabrics, trims, apparel production equipment, bags.
- Integrated Mother & Baby Service Platforms:
Cross-sector service solutions for the maternity and baby industry.
- Supply Chain Solutions:
Packaging, OEM/ODM/OBM for food and personal care, raw materials, additives, design, labeling, production equipment for diapers, wipes, sanitary pads.
- Non-Traditional & International Baby Products:
Cool Kids Fashion Show, international pavilions, new brand showcases, trend zones.
- Others:
Special themed areas based on emerging consumer needs and market trends.
Target Audience
Maternity retailers, baby product distributors, e-commerce buyers, wholesalers, toy and apparel store owners, OEM/ODM suppliers, early education brands, nutrition product retailers, retail chain executives, investment and sourcing managers.