The National Automobile Dealers Association (NADA), founded in 1917, has represented franchised new-car dealerships in the U.S. for over 100 years. With more than 16,000 members, NADA advocates for dealers’ interests with government, manufacturers, and the media. Its main goals are to be the voice of dealers by promoting their interests at all levels of government and in manufacturer relations, and to accelerate success for members through programs that improve business and technical skills.