RX Brasil (also known in English as RX Brazil) is a privately held event services company founded in 2007 through a partnership between Reed Exhibitions and Alcântara Machado to serve the Brazilian and Latin American trade show markets. It specialises in organising B2B and B2C exhibitions, conferences, and business events across multiple industry sectors including automotive, industrial, logistics, construction, technology, and hospitality.
The company produces a large portfolio of in‑person and hybrid events combining face‑to‑face exhibitions with digital data tools to connect buyers, exhibitors, and industry professionals. Its events attract millions of visitors and thousands of exhibitors, with over 8,000 brands and more than 1.3 million visitors recorded in recent event cycles.
RX Brasil’s headquarters are in São Paulo, Brazil, and it has additional offices such as in Ribeirão Preto. The company is part of the broader RX Global network, which operates hundreds of trade shows in dozens of countries and industries, leveraging events and digital products to foster networking, market insight, and business growth.
Events Organized by RX Brazil
