Honor Device Co., Ltd.

Honor is a Chinese consumer electronics and technology manufacturing company that develops and markets a broad portfolio of smart devices including smartphones, laptops, tablets, wearables and accessories. It was founded in 2013 as a sub-brand of Huawei to compete in the mid-range mobile market and expanded rapidly into global markets. In 2020, Honor was sold by Huawei to Shenzhen Zhixin New Information Technology Co., Ltd. to establish independence amid U.S. trade sanctions. Honor now operates as a standalone global brand headquartered in Shenzhen, China and serves markets worldwide with a focus on intelligent consumer devices and an evolving AI device ecosystem strategy. The company has shifted strategic emphasis toward creating interconnected, AI-enabled products and expanding its technology ecosystem beyond traditional smartphones.