Vietnam International Premium Products Fair 2026

Vietnam International Premium Products Fair VIPREMIUM , held from June 4–7, 2026 at the Saigon Exhibition & Convention Center (SECC), presents premium consumer goods across beauty and fashion, living and interior, and food and beverage categories. The event hosts 195 exhibitors, attracts 28,060 visitors, and covers 5,000 sqm of exhibition space. Organized by COEX and KITA, the fair connects suppliers with buyers from Vietnam and Southeast Asia, including Thailand and Indonesia. Programs include 1:1 business matching, influencer and social media marketing, on-site photoshoots, live studio sessions, and stage events to support product promotion and market entry.

Range of Exhibition

• Beauty & Fashion: skincare, cosmetics, personal care, fashion accessories, apparel, premium beauty products.
• Living & Interior: home décor, lifestyle goods, household products, interior accessories, design items.
• Food & Beverage: premium foods, beverages, specialty and gourmet products.

Target Audience

Importers and distributors, retail buyers, department store buyers, e-commerce sellers, beauty and lifestyle buyers, F&B buyers, brand owners, marketing agencies, influencers, wholesalers.