Middle East EuroShop Expo 2026

Middle East EuroShop Expo will be held from October 26–28, 2026 at Dubai World Trade Centre. The exhibition covers shop fitting, store design and visual merchandising, retail technology, retail materials and surfaces, retail lighting, retail marketing, expo and event marketing, retail refrigeration systems, food service equipment, energy management and technology, and industry general services. Hosting 200 exhibitors and attracting 9,000 visitors across 8,400 sq.m., the event provides retailers, designers, and technology providers with opportunities to discover innovations, network, and enhance the shopping experience. Organized by Messe Duesseldorf Gulf Office, Middle East EuroShop Expo brings global retail expertise to the MENA region.

Range of Exhibition

• Shop Fitting & Store Design:
  Shop fitting, store design, visual merchandising, retail materials & surfaces, retail lighting.
• Retail Technology & Services:
  Retail technology, energy management, industry general services.
• Marketing & Food Service Solutions:
  Retail marketing, expo & event marketing, retail refrigeration systems, food service equipment.

Target Audience

Retailers, store managers, visual merchandisers, interior designers, architects, franchise operators, facility managers, supply chain professionals, marketing managers, technology providers.