new ecommerce expo

Hangzhou Global New E-Commerce Expo 2026

Date: Sat, Aug 1, 2026 – Sun, Aug 2, 2026

19th Hangzhou Global New E-Commerce Expo will be held from August 1–2, 2026 at Hangzhou International Expo Center (Phase 2), featuring food & beverages, apparel, health products, home goods, live-streaming equipment, digital solutions, and global e-commerce platforms. With 2,000+ exhibitors, 100,000+ attendees, and 50,000 sqm of exhibition space, the event bridges suppliers and online platforms. Organized by Hangzhou Zheyan Exhibition Co., Ltd., it supports e-commerce innovation, drives digital transformation, and opens rural industries to national markets. Buyers are encouraged to source and place orders onsite to strengthen full-chain collaboration.

Range of Exhibition

  • Food & Beverage:
    Snacks, nutritional foods, beverages, pre-cooked meals, condiments, meat products, seafood, frozen items, grains and oils.
  • Health & Wellness:
    Supplements, functional foods, meal replacements, personal protection products, disinfectants.
  • Fashion & Accessories:
    Men’s, women’s, and children’s apparel, knitwear, underwear, shoes, bags, jewelry, watches, hats, eyewear.
  • Home & Consumer Goods:
    Daily necessities, homeware, kitchenware, baby products, beauty and skincare, small appliances, digital gadgets, pet products, hygiene and cleaning products.
  • Stationery & Cultural Products:
    Office supplies, art materials, creative items.
  • E-Commerce Platforms & Services:
    Live-streaming platforms, private domain commerce, cross-border e-commerce, community group buying, influencer bases, OEM/ODM, SaaS tools, logistics, packaging, AI, MCNs, short video tools, and internet service providers.
  • Live Streaming Equipment:
    Cameras, lighting, microphones, mobile devices, sound cards, integrated studios, production software, streaming solutions.
  • Specialty & International Products:
    Imported goods, heritage brands, local specialty products, international pavilions, government and association delegations.

Target Audience

Online retailers, digital marketers, content creators, influencers, sourcing agents, wholesalers, cross-border traders, tech startups, supply chain managers, product brand owners.
Event Link
Exhibitors
2000+
Area
50000 sqm
Audience
10000+
Access
Free Access
Event Type
International Exhibtion
Cycle
Twice a year
Language
Chinese, English
Address
No. 353, Benjing Avenue, Qianjiang Century City, Xiaoshan District, Hangzhou City, Zhejiang Province, China 杭州市萧山区钱江世纪城奔竞大道353号
Subway
Line 6: Expo Center Station (Exit D)
Bus
Bus No. 419 Line B: International Expo Center Station

Related Events

Mar 18, 2026 To Mar 20, 2026
Zhengzhou International Convention and Exhibition Center
Mar 21, 2026 To Mar 23, 2026
Shenyang New World Expo
Mar 21, 2026 To Mar 23, 2026
Nanjing International Exhibition Center
Mar 27, 2026 To Mar 29, 2026
Xian Silk Road International Convention and Exhibition Center
Mar 27, 2026 To Mar 29, 2026
Chongqing International Convention and Exhibition Center
Mar 27, 2026 To Mar 29, 2026
Nanning International Convention and Exhibition Center (NICEC)
Mar 27, 2026 To Mar 29, 2026
Hangzhou International Expo Center
Mar 28, 2026 To Mar 30, 2026
Changsha International Convention and Exhibition Center