China Sports Culture and Tourism Expo 2025

China Sports Culture and Tourism Expo will take place from September 12–14, 2025 at the Suzhou International Expo Center. The exhibition will present sports culture, sports tourism achievements, featured sports projects, sports technology, international cooperation, and consumer goods. Spanning 50,000 sqm, it is organized by Suzhou International Expo Center Group Co., Ltd., under the guidance of China’s top sports authorities. Aimed at integrating sports with cultural and tourism development, the expo showcases innovation, promotes industry cooperation, and supports China’s strategy for high-quality sports development.

Range of Exhibition

• Sports Culture & Tourism Showcase:
  Multimedia displays, historical artifacts, artworks, immersive installations reflecting national sports achievements and goals from the “14th Five-Year Plan”.
• Regional Sports Development Zones:
  Exhibits from provinces and cities highlighting local progress in sports culture, tourism integration, and infrastructure.
• Featured Sports Projects:
  Platforms for sports federations, outdoor sports bases, event operators, and brands to showcase project development, industry results, and consumer engagement.
• Sports Technology & Services:
  Youth-focused science zones, smart sports technology, fitness-tech integration, digital sports platforms, sports-medical innovations.
• International & National Delegations:
  Pavilions from global sports events, countries, organizations, and enterprises fostering international sports exchange and cooperation.

Target Audience

Sports industry professionals, government representatives, tourism developers, sports equipment suppliers, cultural and creative professionals, international sports organizations, sports event organizers, media and publishers, outdoor sports agencies, health and wellness industry leaders