SIGN CHINA 2026

Exhibition Introduction

The 27th Shenzhen International Advertising Expo (SIGN CHINA 2026) will take place from March 1 to 3 at the Shenzhen Exhibition & Convention Center in Futian. Recognized globally as a leading event in signage and digital advertising, the expo will showcase signage equipment, LED displays, digital printing technologies, commercial displays, smart terminals, and metaverse innovations. Organized by SIGN CHINA, with over 600 exhibitors expected, the event offers a premier sourcing and networking platform for advertising and display professionals across more than 100 countries. Co-located with LED CHINA 2026, the expo highlights the digital upgrade of traditional signage, setting the standard for future advertising technologies.

Range of Exhibition

• Signage and Display Equipment: Signboards, illuminated letters, lightboxes, banners, trusses, tents, ad flags.
• LED Lighting and Illumination: LED modules, neon lights, light strips, festive and commercial lighting, controllers.
• Sign Material and Panel: Vinyl, reflective films, flex banners, acrylic sheets, composite panels, PVC and PP boards.
• Printing and Digital Printing Equipment: UV flatbed printers, inkjet machines, laminators, heat presses, plotters.
• Laser Technology: Laser engravers, fiber cutters, welding machines, CNC benders, and engraving systems.
• LED Display: 3D LED, Mini/Micro LED, rental and creative screens, transparent and traffic LED displays.
• Commercial Display & Digital Signage: LCD, OLED, interactive kiosks, holographic projectors, whiteboards, digital signage.
• Smart Terminals: Smart conferencing AV, retail tech, security systems, sensors, transmission accessories.
• Metaverse Technology: VR/AR/XR solutions, 3D interaction, AI, digital twins, e-sports and immersive devices.

Target Audience

Advertising professionals, sign manufacturers, printing companies, display system integrators, digital signage retailers, creative agencies, branding and marketing firms, e-commerce visual teams, retail designers, LED technology buyers.