China International Cross-Border Trade Supply Chain Expo and China Cross-Border E-commerce Local Specialty Industry Trade Expo

The 2025 China International Cross-Border Trade Supply Chain Expo & China Cross-Border E-commerce Local Specialty Industry Trade Expo will be held from May 16 to 18, 2025, at the Xi’an Airport Convention and Exhibition Center in Xi’an. Spanning an exhibition area of 20,000 square meters, the event will feature over 400 exhibitors and is expected to attract more than 30,000 professional attendees. Organized by the China Association of Small and Medium Commercial Enterprises and Beijing Guanrui Technology Co., Ltd., the expo aims to integrate cross-border e-commerce resources across China, providing an international platform for trade negotiations, brand showcases, and procurement matchmaking. The event focuses on deepening the global layout of “Silk Road E-commerce,” connecting Chinese manufacturing with global consumer markets, and promoting economic cooperation and development among Belt and Road Initiative countries. Concurrent forums, including the China Cross-Border Trade Digital Development Summit and the Belt and Road International Economic and Trade Cooperation High-Quality Development Forum, will offer insights into policy interpretation, idea exchange, and business networking, facilitating the global expansion of Chinese brands.

Range of Exhibition

• Quality Lifestyle Products: Beauty and personal care, mother and baby products, sports and outdoor equipment, pet supplies, accessories, toys, gifts, home furnishings, apparel, bags, footwear, jewelry, watches, art, and ceramics.
• High-End Equipment Manufacturing: New energy vehicles, RVs, engineering vehicles, automotive parts, industrial robots, avionics, biopharmaceuticals, medical devices, EDA software, laser products, smart agriculture, building materials, and dual-use technologies.
• Belt and Road Countries’ Imported Products: Handicrafts, artworks, wines, beers, chocolates, coffee, rice, bird’s nests, fruits, nuts, pine nuts, propolis, cosmetics, travel products, and carpets from participating countries.
• Specialty Agricultural Products: Fruits and vegetables, meat products, dairy, seafood, snacks, condiments, sweets, dried fruits, and geographically indicated agricultural specialties.
• Service Trade: Cross-border e-commerce platforms, logistics, payment solutions, financial services, intellectual property services, overseas warehouses, ERP systems, digital marketing, and training institutions.
• New Productive Forces and Specialized Enterprises: New energy, new materials, advanced manufacturing, electronic information, high-end chips, and semiconductors.
• Russian and Middle Eastern High-End Products: Food and agricultural products like confectionery, chocolates, butter, beverages; consumer goods and souvenirs such as wooden crafts, amber, mammoth ivory items; beauty and personal care products including cosmetics, supplements, medical products; diamonds, jewelry, handicrafts; and technological solutions like industrial innovations and software services.
• Local Government Showcases: Exhibits from cross-border e-commerce comprehensive pilot zones, bonded areas, industrial parks, high-tech development zones, and specialty industrial clusters.

Target Audience

The expo is tailored for cross-border e-commerce professionals, international trade experts, supply chain managers, procurement officers, logistics service providers, digital marketing specialists, financial service providers, technology solution developers, policymakers, and business investors.